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Instant Gratification
Instant (or immediate) gratification is a term that refers to the temptation, and resulting tendency, to forego a future benefit in order to obtain a less rewarding but more immediate benefit. When you have a desire for something pleasurable — be it food, entertainment, or sex — you rarely think thoughts like, “My stomach is rumbling and I would love to have that delicious dish, but I’d rather wait another hour.”
People will pay double, even triple just to get it now, not later.
Sex sells. We love the dopamine rushing through us when we do any pleasurable.
“Instant gratification is a dream killer.”
— Bryant McGill
Relief
It’s human nature to avoid pain. Meaning people will usually pay big money to avoid it.
Basic Human Needs
Food, shelter, water, etc.
Today, Social Media has become a “Basic Human Need”. That is the power of selling.
Okay this didn’t need a quote.